We believe that doing our best goes hand in hand with learning—about our impact, our industry, and where we can do better. That’s why we’re committed to transparency and collaboration, working with experts to deepen our understanding and share what we find along the way.
From measuring the environmental footprint of our products to supporting initiatives via 1% for the Planet®, we’re striving for better across every part of our business. That means taking responsibility for what we make, how we make it, and where there’s room to grow. It’s a continuous process, and we’re committed to staying accountable and learning as we go.
Transparency isn’t just part of our identity, but a key step toward doing better and finding real ways to lower our environmental impact. That’s why we partner with Made2Flow, a company specialized in data gathering and measuring environmental impact in the fashion industry. Made2Flow helps us understand the impact of each product by measuring indicators including greenhouse gas emissions, water use, and land use across every stage of our supply chain. With that insight, we can take action where we’re falling short and improve where we’re already doing well. It also gives you a clearer view of the impact behind each purchase.
Experts in the fashion supply chain
By conducting a Life Cycle Assessment (LCA) of each of our products, Made2Flow calculates the impact of our garments from raw material production (think cotton seeds) through to the end of the product’s life. They follow the global ISO 14040 standard and the European Commission's PEFCR guidelines to ensure accuracy and consistency. Their work helps keep us accountable by helping us share reliable, up-to-date information. You can read more about Made2Flow and their methods here.
As proud members of 1% for the Planet®, we donate one percent of annual sales to support environmental initiatives, at no additional cost to you. For over 20 years, 1% for the Planet has empowered businesses like ours to drive positive, lasting change while ensuring accountability. Together, we can make a difference—one percent at a time.
Today, we produce our products worldwide, teaming up with innovative facilities who help us bring high-quality basics to even more people. We ensure all our factories maintain up-to-date certifications, so we (and you) can trust the products are made according to internationally recognised standards.